{"slug":"vexus-fiber","client":"Vexus Fiber","card_stat":"30 minutes to 2 per order","tags":["Fiber","Field sales"],"summary":"How Vexus Fiber gave 100+ field agents the same fast buyflow its online shoppers use, cutting order entry from up to 30 minutes to about two.","kicker":"Case study · Field sales","title":["Field sales at","buyflow speed."],"meta":[["Client","Vexus Fiber"],["Platform","Atlas"],["Channel","Field sales, on tablets"],["Based in","Lubbock, Texas"],["Rollout","90 days"]],"about":"Based in Lubbock, Texas, Vexus Fiber grows one house at a time, with a fleet of 100+ field agents taking it into new markets.","stats":[{"type":"num","v":2,"pre":"~","suf":" min","label":"Per order, down from up to 30","note":"Entries that took as long as 30 minutes now take about two"},{"type":"num","v":25,"suf":"%","label":"Of the day given back","note":"Agents had lost up to a quarter of each day to order entry"},{"type":"num","v":100,"suf":"%","label":"Of agents opted in","note":"Offered the choice, every agent switched immediately"},{"type":"num","v":90,"label":"Days to roll out","note":"Design, build, training and rollout"}],"challenge":{"h":"Great agents, slowed down by their tools.","body":["Field sales drove Vexus into new markets. But as it prepared for faster growth, it found that order entry was slowing the team down and hurting the customer experience.","Agents recorded pages of data on tablets in front of the customer, then support teams re-entered it all into the CRM."],"pull":"Sales agents were losing as much as 25% of their time each day to order entry, recording pages of data in front of the customer.","frictions":["A long PDF form","Double data entry","No priority by install date"]},"signature":"vexus-race","sig_title":"Same sale, two very different forms.","sig_body":"Watch the old order entry and the Atlas buyflow race. The agent selects an offer, enters basic billing details and submits. Illustrative timing based on Vexus figures.","solution":{"h":"The online buyflow, in agents' hands.","intro":"Atlas replaced a lengthy PDF form with the same simple screens a customer sees online, preloaded with everything agents used to type by hand.","steps":[{"t":"A buyflow, not a form","b":"Agents select an offer and enter basic billing details. Everything else is preloaded.","viz":"offer"},{"t":"Agent-specific offers","b":"Special pricing and discounts follow rules set by Vexus, down to the agent, market or competitive area.","viz":"map"},{"t":"Straight to the CRM","b":"Automated orders need no re-entry, and installs are set up directly from the order.","viz":"handoff"},{"t":"Priority by install date","b":"Order filters let the team prioritize orders that need rapid installation.","viz":"funnel"}]},"quotes":[{"q":"The salesperson experience is almost identical to the online sales flow. The beautiful thing about it is that a salesperson does not need to manually enter a bunch of data. They just select the applicable products and press the submit button.","name":"Shawn Bottema","title":"Director of Residential Sales","org":"Vexus Fiber"},{"q":"Every sales rep says Atlas is a game changer. The feedback from the sales team has been overwhelmingly positive. Atlas takes obstacles out of their way and makes their job easier.","name":"Shawn Bottema","title":"Director of Residential Sales","org":"Vexus Fiber"}],"related":["point-broadband","midsouth"],"logos":{"atlas":"https://cdn.prod.website-files.com/65aca989b40149fec3e87e2a/6ad02ca9c7e489041a84a214_orbit-ADG-logo-white-mix.png","glds":"https://cdn.prod.website-files.com/65aca989b40149fec3e87e2a/6ad02caca387cfe49192969e_orbit-glds-broadhub.png"},"related_cards":[{"slug":"point-broadband","client":"Point Broadband","title":"Five billing systems. One buyflow. Eight weeks.","stat":"Live in eight weeks","tags":["Fiber","Fixed wireless","Analytics"]},{"slug":"midsouth","client":"MidSouth Fiber Internet","title":"Connecting rural Texas, one signup at a time.","stat":"33% digital conversion","tags":["Fiber","Rural","Serviceability"]}]}
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